July 23, 2026 | 2 min read Rockwell Automation and Augury Partner to Improve Industrial Performance with Agentic AI By: Chaya Jacobs Back to blog Joint offering connects industrial AI insights, reliability recommendations, maintenance execution and production context to help manufacturers improve industrial performance and close the gap between insight and action. MILWAUKEE—July 23, 2026 — Rockwell Automation, Inc. (opens in new tab) (NYSE: ROK), the world’s largest company dedicated to industrial automation and digital transformation, and Augury, a leader in industrial AI, today announced a strategic technology and go-to-market partnership designed to help manufacturers turn insights into action to improve reliability, maintenance execution, and industrial performance. Manufacturers today have access to more industrial data than ever before, yet many still struggle to turn insights into action. According to Rockwell Automation’s 11th annual State of Smart Manufacturing Report, only 43% of collected data is being used effectively. As manufacturers increasingly invest in AI and digital technologies, the ability to connect insights with execution has become a key driver of industrial performance. The joint solution brings together Augury’s Industrial AI Workforce with Rockwell Automation’s AI infused portfolio including Fiix® computerized maintenance management system (CMMS) (opens in new tab) and FactoryTalk® Optix™ (opens in new tab) to help manufacturers move from early issue detection and diagnosis to maintenance planning, execution and continuous improvement through a connected reliability workflow. A key differentiator of the partnership is the integration between Augury’s Reliability Agent and Rockwell’s Fiix MAX, an AI-powered maintenance assistant. Together, these AI-powered agents help bridge the gap between identifying machine health risks and executing maintenance actions. Augury’s Reliability Agent continuously analyzes machine conditions, detects emerging issues and recommends corrective actions, while Fiix MAX helps translate those recommendations into maintenance workflows, work orders and orchestration of execution activities — creating a more connected path from insight to action. “Manufacturers don’t need more alerts — they need a faster path to action,” said Angela Rapko, vice president and general manager, Visualization and Asset Management at Rockwell Automation. “By integrating Augury’s Reliability Agent with Fiix MAX, we’re connecting machine health intelligence directly to maintenance execution. Together, we’re helping customers reduce the time between identifying a problem and resolving it while creating the foundation for future AI-driven maintenance workflows.” The partnership also creates a foundation for new agentic workflows. Building on Rockwell Automation’s existing condition-based maintenance and industrial performance capabilities enabled through Fiix and FactoryTalk Optix, the integration of Augury’s AI capabilities provides additional insights. By connecting machine health insights and production data, customers can better prioritize and act on the improvements most likely to increase plant performance, extending the value of industrial AI beyond maintenance and into day-to-day operations. “Manufacturers need AI that fits into how they operate. We built the Industrial AI Workforce to put trusted industrial intelligence in the hands of front-line teams. Partnering with Rockwell brings that intelligence with the systems that manufacturers rely on every day, making it easier to move from understanding what’s happening to executing the right action,” says Elan Greenberg, Augury CEO. The initial offer is expected to be available in September. Additional details regarding availability and commercialization plans will be shared closer to launch. About Rockwell Automation Rockwell Automation, Inc. (NYSE: ROK), is a global leader in industrial automation and digital transformation. We connect the imaginations of people with the potential of technology to expand what is humanly possible, making the world more productive and more sustainable. Headquartered in Milwaukee, Wisconsin, Rockwell Automation employs approximately 26,000 problem solvers dedicated to our customers in more than 100 countries. To learn more about how we are bringing the Connected Enterprise® to life across industrial enterprises, visit www.rockwellautomation.com (opens in new tab). About Augury A leading Industrial AI company, Augury helps the world’s manufacturers leverage real-time production insights to drive new levels of efficiency. By combining predictive and prescriptive AI technologies with industry expertise, production teams can proactively address alerts, minimize downtime, reduce asset costs, and maximize yield and capacity. Our customers achieve payback in six months or less, enabling global scale. Our mission is to transform how people and machines work together to push the boundaries of human productivity. MEDIA CONTACTS: Rockwell Automation Chaya Jacobs, director PR, Social Media, Paid Media [email protected] (opens in new tab) (opens in new tab)